Qatar shared on Tuesday at the Concordia Summit in New York some of the knowledge it has gained over a decade of preparations for the 2022 World Cup. with the aim of being a “model” for the next host countries.
“We want to support future nations to be inspired and use Qatar as an example. We didn’t just do this 30 day tournament, we went beyond that. Our legacy began from the very first decision-making“, explained to Efe Nasser Al Khori, the executive director of “Generation Amazing”, a program of cultural transformation through football of the handover and heritage committee of the Arab country.
LEGACY OF THE WORLD CUP
The expert pointed to the human, social or infrastructural legacyamong other things, that this sporting event will leave Qatar and that this was something that was taken into account from the beginning to make a mark on the emirate that will host the World Cup in November and December.
“One of the most important (legacies) is sustainability, the stadiums are very sustainable. We also have a plan for the stadiums that will close after the World Cup. It is a stadium that is very unique, we call it the Lego Stadium, which will be completely dismantled after the World Cup,” said Al Khori.
Since the Concordia Summit event beganwhich is held within the framework of the United Nations National Assembly, On Monday, various representatives of the country participated with talks and round tables.
Tuesday is Hassan Al ThawadiExecutive Director of the Organizing and Legacy Committee and responsible for the management of the FIFA World Cup in Qatar, signed a cooperation agreement between Concordia and the Qatari Commission.
Accompanied by US Olympic medalist Ibtihaj MuhammadAl Khori ensured that “the role of women in empowerment through sports” what planners take into account when it comes to transforming Qatar.
On Wednesdaythe last day of the Concordia Summit, in addition, a round table on sports diplomacy and development will be held.
“We want to share some of our best practices in hosting a major sporting event like the FIFA World Cup Qatar 2022.but also, (share) how the sporting event can be used to spread our heritage, whether it’s social impact, for workers, labor market and welfare reform or sustainability,” he added.
Regarding the stereotypes people may have of Qatar, Al Khori said the best way to really get to know the country is by visiting or watching the World Cup.
“There are many misconceptions and stereotypes that need to be broken. I guess watching the World Cup is the only way to do that, people need to visit us and we invite everyone to come and see who we are to get to know Arab culture,” he said.
THE SCIENCE OF BEHAVIOR
Another ground-breaking technology that will be used at this year’s World Cup and could be key to future sporting events is behavioral science to create what is known as a ‘choice architecture’.
Dr. Fadi Makkiwho took part this Tuesday in one of the panels of the event, explained to Efe that people do not always act rationally and that this science is used in sociology, politics and economics it helps map the decisions people make.
“One of the things we are going to work on is to make sure that the healthy food that will be available is actually the right choice in the right options.“, said the model doctor.